Date Added: 25th Oct 2011
Building on the success of Savile Row Field Day last year, Fox was invited to the official launch of The Campaign for Wool in Spain earlier this month.
Given the honour of set dressing Madrid's five star Hotel Hospes where the press conference was held, historic items from the West Country mill were displayed alongside bales of raw wool and bolts of cloth particularly suited to the Spanish climate, woven by Fox in England.
Prior to the press conference, celebrated designer Estrella Archs created a surreal showcase titled 'Avenue of Wool' on Madrid's Serrano Street to illustrate the sustainable qualities of wool.
The event was officially opened by John Thorley, Chairman of The Campaign for Wool, Jeremy Hackett, whose Madrid store has a selection of suits and waistcoats made from Fox cloths and the Australian Ambassador to Spain.